TEMPLATE / PHOTO GUIDELINES
Google Business Profile Photo Guidelines
Photos are one of the biggest factors in how well your GBP performs. Here's how to do them right.
What Photos You Need (minimum)
- Profile photo, your logo or a professional headshot (250×250px minimum)
- Cover photo, your best work or van/branded vehicle (1024×576px minimum)
- 5+ job photos, before/after shots, completed work
- Interior/exterior photos if you have a physical premises
How to Take Good Job Photos
- Use your phone in good natural light, avoid flash
- Take before AND after shots for every job where possible
- Get the whole job in frame, not just a close-up
- Clean up the area before taking the after photo
- Landscape (horizontal) photos work best on Google
Photo Quality Tips
- Keep photos under 5MB and at least 720px wide
- Don't add heavy filters, keep it looking real
- Avoid screenshots, stock photos, or promotional graphics as job photos
- Watermarks are fine but keep them subtle
Uploading to Google
- Log into your Google Business Profile manager
- Go to Photos → Add Photo
- Use the correct category (Exterior, Interior, At work, Team, etc.)
- Add a short description to each photo when prompted
- Post new photos at least monthly
Geotagging (advanced)
- Geotagged photos tell Google where your work is done
- Use a free tool like GeoImgr to add GPS coordinates before uploading
- Tag photos with the location of the job, not your home address
ACTION / NEXT STEP
Let us manage your GBP photos.
We'll help you gather, optimise, organise, and upload the right photos consistently.